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Welcome Oakland CA

Tickets on Sale January 2, 2026

Bill Pickett Invitational Rodeo
Saturday, July 11, 2026 | 2:30 pm
Sunday, July 12, 2026 | 2:30 pm

Rowell Ranch Rodeo Park
9725 Dublin Canyon Rd.
Castro Valley CA. 94552

Event Coordinator
General Info for tickets,
vendors and more call:
Sheri Vason | Coordinator, Assistant Producer
Sponsorships/Groups Sales & Vendors | 925.230.8082
This email address is being protected from spambots. You need JavaScript enabled to view it.

Children: $30/ADV
Adults: $50/ADV
Reserved: $55
Box Seats: $65

All tickets purchases are final - No Refunds.

Groups Save More!
Gather your family, co-workers, scout troops, and rodeo lovers
to see the dazzling Bill Pickett Invitational Rodeo.
Tickets are now available to groups for discounts with 20 or more.
Your group will have an unforgettable experience.
Call 925.230.8082 for all tickets, discount ticket or vendor tickets.

Local Ticket Outlets

Marcus Books • Oakland • 510-652-2344
Center Stage West • Oakland • 510-465-9552
Rowell Saddlery • Castro Valley • 510-581-2577
Mississippi Catfish • El Sobrante 510-682-5377
Relieve Cryotherapy • Antioch, CA, 925-237-1169

SPECIAL NOTE:
Tickets should only be purchased from the Bill Pickett Invitational website or your local outlets.

For more information call our main office 925 230-8082. Tickets that are purchase from outside vendors may not be legal or honored.



Host Hotel

DoubleTree by Hilton Pleasanton at
The Club

7050 Johnson Drive, Pleasanton, CA 94588

Cowboys and Cowgirls,
Call the Rodeo office for your special rate. 925-230-8082

Rules

  • No picnic baskets and or large food/drink containers allowed past the entry gates.
  • No Professional Video or Camera equipment without advance permission
  • No bottled/can drinks allowed inside the venue.
    All bottles or can drinks must be finished prior to entering rodeo grounds
  • No Guns/ or other dangerous or illegal devices/ or substances on the grounds.
  • No Alcohol beverages allowed on the grounds
  • "No umbrellas"